Brand & Product Visibility at Point of Purchase
40” LED TV Screens custom fabricated as eye catching TV standees
Visitors to various bars in Indore
Videos of on-going Chivas Regal promotions, customized for each outlet
Chivas Regal is able to drive brand visibility & sales at end points of sale - across physical locations, from a single online dashboard, utilizing global brand video assets.
The brand now knows if TV screens across locations are working or not in real time via the campaign’s online dashboard.
Saving hundreds of hours in employee time to visit each location & double check if promotions were running correctly.